{"id":11717,"date":"2026-08-06T10:41:52","date_gmt":"2026-08-06T10:41:52","guid":{"rendered":"https:\/\/www.creactives.com\/2026\/08\/17\/challenging-the-roi-paradigm-is-calculating-roi-on-data-foundation-a-valid-measure\/"},"modified":"2026-09-07T07:30:35","modified_gmt":"2026-09-07T07:30:35","slug":"challenging-the-roi-paradigm-is-calculating-roi-on-data-foundation-a-valid-measure","status":"publish","type":"post","link":"https:\/\/www.creactives.com\/it\/2026\/08\/06\/challenging-the-roi-paradigm-is-calculating-roi-on-data-foundation-a-valid-measure\/","title":{"rendered":"Challenging the ROI Paradigm: Is Calculating ROI on Data Foundation a Valid Measure?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11717\" class=\"elementor elementor-11717 elementor-11712\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77f7cd43 e-flex e-con-boxed e-con e-parent\" data-id=\"77f7cd43\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6622159b elementor-widget elementor-widget-text-editor\" data-id=\"6622159b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p><span class=\"\">In the realm of procurement, there&#8217;s a universal belief that a solid data foundation is non-negotiable to achieve savings targets, reduce risks, and achieve many other goals that procurement as a function must deliver. Procurement professionals across industries recognize that the effectiveness and efficiency of rather expensive digital tools to be implemented or already in production for procurement digitalization depend on the quality of the underlying data, influencing decision-making processes and operational outcomes. However, organizations often face the dilemma of showcasing direct ROI on investments in data quality itself as a stand-alone business case. This necessity is absurd in some ways because it is as if we demand an ROI from the construction of an industrial shed that ensures the protection of business production but is obviously not directly income-generating. ROI should be calculated based on the total investment, that is, the production machines and the shed, which, even if it does not produce anything per se, is nevertheless essential for production to take place. <\/span><\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p><span class=\"font-[700]\">With data quality, it is precisely the same case.<\/span><\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p>\u00a0<\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p><span class=\"font-[700]\">Navigating the Path to Value Creation<\/span><\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p><span class=\"\">To address this dilemma effectively, organizations need to adopt a holistic perspective that acknowledges the intrinsic value of data quality while also recognizing the expectations around tangible returns. Here are some key considerations: <\/span><\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><ul><li><span class=\"font-[700]\">Strategic alignment<\/span><span class=\"\">: Align data quality initiatives with overall digitization goals to ensure proper ROI assessment of any initiative that benefits from data quality (S2P implementation, ERP harmonization, S4H migration, process mining, etc.).<\/span><\/li><li><span class=\"font-[700]\">Performance Metrics<\/span><span class=\"\">: Develop clear metrics and KPIs that track data quality improvements and link them to measurable outcomes of human-driven applications and processes that leverage data.<\/span><\/li><li><span class=\"font-[700]\">Long-term vision<\/span><span class=\"\">: Cultivate a long-term vision that recognizes the overall benefits of sustained data quality efforts, emphasizing that these initiatives cannot be one-offs but must be inherently built into every new data creation.<\/span><\/li><\/ul><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p><span class=\"\">By balancing the essential need for data quality and the pressures for immediate ROI, procurement professionals can steer their organizations towards a future where digital tools deliver value at every level, supported by a foundation of high-quality data.<\/span><\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p>\u00a0<\/p><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><blockquote class=\"w-auto\"><p><span class=\"\">As <\/span><span class=\"\"><a href=\"https:\/\/nl.linkedin.com\/in\/sophie-scholz-43466216b?trk=article-ssr-frontend-pulse_little-mention\" target=\"_blank\" rel=\"noopener\" data-tracking-control-name=\"article-ssr-frontend-pulse_little-mention\" data-tracking-will-navigate=\"\" data-test-link=\"\">Sophie Scholz <\/a><\/span><span class=\"\">, Director Global Material Master Data at MSD, aptly says, <\/span><span class=\"italic font-[700]\">&#8220;We don&#8217;t invest in our business cases in MDM directly. We invest in process optimization of processes that rely on robust MDM.&#8221;<\/span><\/p><\/blockquote><\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\">\u00a0<\/div><div class=\"article-main__content\" data-test-id=\"publishing-text-block\"><p><span class=\"\">This statement emphasizes that acting on the quality of one&#8217;s data is a prerequisite for effectively implementing digital tools or exploiting the value of the existing one better. These can yield the desired results in terms of automation and optimization; in these aspects, it is right to assess an ROI! <\/span><\/p><\/div><p><a href=\"https:\/\/www.creactives.com\/wp-content\/uploads\/2026\/08\/Challenging-the-ROI-Paradigm-Is-Calculating-ROI-on-Data-Foundation-a-Valid-Measure\uf03f.pdf\">Download the article in PDF<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c87a5b e-flex e-con-boxed e-con e-parent\" data-id=\"5c87a5b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In the realm of procurement, there&#8217;s a universal belief that a solid data foundation is non-negotiable to achieve savings targets, reduce risks, and achieve many other goals that procurement as a function must deliver. Procurement professionals across industries recognize that the effectiveness and efficiency of rather expensive digital tools to be implemented or already in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7902,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[89,90],"tags":[],"class_list":["post-11717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogposts"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Challenging the ROI Paradigm: Is Calculating ROI on Data Foundation a Valid Measure? - Creactives<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creactives.com\/it\/2026\/08\/06\/challenging-the-roi-paradigm-is-calculating-roi-on-data-foundation-a-valid-measure\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Challenging the ROI Paradigm: Is Calculating ROI on Data Foundation a Valid Measure? - Creactives\" \/>\n<meta property=\"og:description\" content=\"In the realm of procurement, there&#8217;s a universal belief that a solid data foundation is non-negotiable to achieve savings targets, reduce risks, and achieve many other goals that procurement as a function must deliver. 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